blog by bethel


taking business to the next level


May

15

2016
Business Systems

Relevant – one of the most important parts of your SMART goals

I’ve been thinking a whole bunch lately about goal setting and why the work sometimes and don’t other times.  Did you see my previous post about goal setting and making them SMART goals? Well, I’ve been thinking more about the “R’ one, and here is what I’ve changed it to: S – Specific – focused and well-defined, answers the 5 Ws (who/what/where/when/why) M – Measurable...

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Apr

14

2016
Change Your Plans not Your Goals

As we start the second quarter…

In the wedding industry, our first quarter almost always starts out more slowly as far as actual weddings are concerned, which makes it a great time to look at our bookings, evaluate how the year is shaping up, and make adjustments to our marketing as necessary. With good periodic tracking of our year-over-year numbers and of our progress toward current year goals (you do have...

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Mar

22

2016
Nothing is Forever! Action Changes Things

Nothing is Forever!

One of the things that I find myself talking to coaching clients and friends about regularly is making decisions.  And while so many of us have perfectionist tendencies, if not full-on practices (guilty!), we cannot let that hold us back from moving forward in our businesses. Therefore, I’d like you to remind yourself that “Nothing is Forever!”  Truly, no decision you make for your business...

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Feb

17

2016
Life is what I make happen!

What is success?

I think that every single person would answer this differently, and I absolutely believe that we each should.  Yet how we personally define success should determine much of what we want to accomplish and do, in business and in life – and therefore plays a key role in setting each of our priorities and goals. That is why it is always something I talk about up-front...

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Feb

14

2016
What are your next steps?

Just left a conference – what now?

I just got back from attending WeddingWire World in DC – a fantastic industry conference for both professional development content and connections with other great folks – and the big question is “now what?” I go through this every time I leave a conference or workshop or class, so I thought I’d share with you what I’ve figured out works best for me, and what...

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Jan

15

2016
Six Steps to Business Success Literature Mastering Business Management Concept with Stack of Published Books.

Are your goals SMART goals?

As I sit here beating myself up a little for not writing and sharing consistently over this past year, to be honest, I realized that part of it comes from having not been very specific about my goals regarding writing and blogging last year.  So, it makes perfect sense as I began to teach others about goal-setting and decision-making that it could affect so many...

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Nov

10

2015
What's your current business challenge?

What’s Your Current Business Challenge?

“What’s Your Current Business Challenge?”  I just spent the past two days meeting so many great wedding planners and other wedding pros at the ABC National Conference, and this is what I was asking them to tell me in order to enter my contest.  And, as I added these to the white board in my booth, subsequent folks would look at the list and nod,...

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Jun

04

2015
Giving and Receiving words on arrows around a sphere to symbolize the full circle of sharing and getting back, a form of karma for the good things you do for others

Philanthropy: A Powerful Business Tool

I will be speaking tomorrow at the Carlsbad Chamber of Commerce’s First Friday Breakfast on what I expect to become one of my signature speaking topics, “Philanthropy: A Powerful Business Tool” and I could not be more excited! Those who know me personally know that I have two great passions (well, in addition to travel, diving, and the love of my life): business and philanthropy.  I...

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Feb

12

2015
Who are you?  Have a fun bio!

Who are you? Have a fun bio!

Just the other night, I was asked to be one of the “Vendor Spotlight” speakers at the San Diego NACE monthly event, and naturally I was up for it!  Well, when the organizer asked me to send over a bio, but one other than the norm, I decided to have fun with it. And here’s what I came up with! She speaks Japanese.  She dives with...

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Feb

02

2015
Pocket App – Systems and Apps to Manage Your Business

Pocket App – Systems and Apps to Manage Your Business

I’ve been spending so much time lately thinking about systems and process and planners – both for me and for my clients – and I thought that maybe I should start thinking out-loud and sharing what I’m finding. So here’s the start of a category of posts on “Systems and Apps to Manage Your Business” or maybe “Systems and Apps to Move Your Business Forward”…...

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